For this month’s edition of our Women Entrepreneurs We Love series, we chatted with Elizabeth Gatlin, founder of Southern Athena, a real estate development firm here in Middle Tennessee. Women Entrepreneurs We Love ~ Liz Gatlin Of Southern Athena Elizabeth, tell us about your business. I own a Real Estate Development Firm,…
Beach Vacation Capsule Styled Looks
Last week, we released our Beach Vacation Capsule Collection. The more we work with this capsule, the more we absolutely adore it. Maybe it’s because we are getting a small taste of warm weather and sunshine this week in Nashville. Or maybe it’s because we are anxiously awaiting our first beach trip of the season….
Benefits Of Working With A Personal Stylist
Julie Hullett is Nashville’s go-to concierge and a dear friend of the Effortless Style team. We love partnering with Julie when we can! We also love sending our clients her way when we know she can be of great help to them. From time to time, she also refers her clients to us when we can…
February Favorites
OK gang, let’s take a look at our February Favorites, shall we? Casual Winter Capsule Wardrobe Favorites Two items from our Casual Winter Capsule Wardrobe proved to be super popular this month: the cashmere colorblock cardigan and the silk slip dress. Both of these pieces are actually fabulous pieces with which to transition into spring!…